Chernin Groups Acquires More Niche, Bob Ross Fandom, Arbitrary Media Valuations, Community Value, Amazon in Singapore
Covering commerce daily from Amazon to Zulily.
Exclusive: The Chernin Group pours $50 million into MeatEater
There's several billion dollars a year spent just from Americans." Why it matters: Outdoor entertainment is a growing media category that TCG thinks is underserved, and can be monetized well through selling branded merchandise.
"There's several billion dollars a year spent just from Americans in pursuit of their outdoor activities on commerce," says Mike Kerns, President of Digital at The Chernin Group.
Fans line up for Bob Ross art exhibit
The paintings of the late artist Bob Ross, who was best known for his PBS show, “The Joy of Painting,” are on display for guests to view at the Franklin Park Performing and Visual Arts Center in Virginia,. NBC’s Joe Fryer reports for TODAY.
The paintings of the late artist Bob Ross, who was best known for his PBS show, “The Joy of Painting,” are on display for guests to view at the Franklin Park Performing and Visual Arts Center in Virginia,.
Media mergers highlight arbitrary private valuations
What companies are actually worth is a moving target determined by what investors are willing to pay and say.
There's no guarantee an acquirer will agree with those figures, and "headline" valuations might mask all sort of structural mechanisms that protect investors at the expense of stock-holding employees.
Bottom line: Media companies are merging in an effort to combine resources and reach bigger audiences in a bid to become profitable, or at least get a better shot at competing with the likes of Google and Facebook for ad revenue.
The Secret Behind the Most Profitable Fashion Media in China — GQ Lab
The post quickly amassed 10,000 page views and attracted a great deal of media buzz, its real-life portrayal and playful tone — a rare move for a luxury brand — has refreshed Louis Vuitton’s imagine in China once again.
They often use a similar formula of diving into hot button social issues with fictional narratives like “How to Recognize If Your Date Has a Boyfriend or Girlfriend?” or “Confessions from Beijing Residents!” or “Fashion Styles at Tech Companies.” In addition, GQ Lab often cleverly ties in content with sponsored brands, often with an enjoyable plot twist, which helps deepen the impression of the ads.
“Manuka Madness” in China Leads to Billion Dollar Bi-National Trademark War — The Fashion Law
On a shelf at Selfridges, you will find $1,662 jars of Manuka honey, if you are lucky. The London-headquartered retailer is regularly low on stock of the Rare Harvest-branded product. Despite eye-popping price tags of more than $150 for a single kilogram of the golden nectar, people across the globe
In fact, the demand is so strong – and the profitability for producers so significant – that organized crime syndicates in New Zealander have taken to engaging in widespread theft of bees and Manuka-producing hives in order to cash in on the burgeoning market for the golden liquid.
Worsening pollution and product-safety scares are “changing consumer spending [habits],” Shaun Rein, managing director of Shanghai-based China Market Research Group told Bloomberg.
Morphe launches in-store YouTube studios to drive foot traffic – Glossy
The buildout of in-store studios comes at a time when Morphe is rapidly building out its global retail presence.
In August, Morphe received an undisclosed investment from private equity firm General Atlantic, and it’s on track to earn $500 million in net sales for the year, according to WWD .
Morphe’s newly implemented strategy is in line with a larger trend of fashion and beauty retailers updating their interiors to attract customers in-store, and it comes during a softening in U.S. color cosmetic sales.
Alibaba’s keyless and cashless hotel is straight out of the future | CNBC Reports
Imagine skipping hotel check-in and walking straight to your room with a scan of your face. This could soon become a reality at many hotels in China.
Amazon launched in Singapore on Monday, October 7th. Singapore is Amazon’s 16th global marketplace after launching in the United Arab Emirates in April and Turkey in September last year. The company has first launched in Singapore more than two years ago with its fast delivery service through the Prime Now app.
Singapore is Amazon’s 16th global marketplace after launching in the United Arab Emirates in April and Turkey in September last year .
The company has first launched in Singapore more than two years ago with its fast delivery service through the Prime Now app.
Email addresses have become the currency of choice for direct-to-consumer brands. As a result, many DTC brands offer customers a discount off their first order, if they sign up for the company’s email…
Richie Siegel, founder and CEO of retail consultancy Loose Threads, said that offering first-time discounts are also a sign for many brands that 10% off their first order is a better deal than “giving Facebook another $30” to acquire that customer.
“We always worked so hard to get the customer to our home page, and there’s really no worse impression for a brand then stuffing an email capture into the browsing window.”
Community Value: Thinking Like Warren Buffett as a CMO Performance Metric - Anand Thaker
TL;DR: High-performing growth leaders recognize that ‘Relationships are the Brand’ and ‘Community is the Asset’. #Marketing #CMO #CEO #Growth #Leadership #Investing by @AnandThaker — This begins a series on leveraging ... more
For marketers, entrepreneurs, and enterprise executives, community development is one that immediately translates investment in initiatives and projects into real monetary value.
It is incredibly important to remember, Community Value is merely part of the stack of other quantitative and qualitative considerations when investing, innovating and scaling growth.