Pura Vida Acquired, Armoire Future Closet, From Walmart to Fridge, Tracksmith Teardown
Covering commerce from Amazon to Zulily
Vera Bradley acquires a majority stake in online jewelry store Pura Vida Bracelets
Vera Bradley announces it has agreed to pay $75 million to buy a majority stake in Creative Genius, the owner of Pura Vida, an online seller of handmade bracelets.
Vera Bradley announced Thursday it has agreed to pay $75 million to buy a majority stake in Creative Genius, the owner of Pura Vida, an online seller of handmade bracelets.
"Pura Vida is a highly differentiated lifestyle brand with uniquely strong products and amazing consumer loyalty," Vera Bradley CEO Robert Wallstrom said in a statement.
Vera Bradley plans to buy a majority stake in Creative Genius, owner of Pura Vida, an online seller of handmade bracelets, for $75 million.
By offering an ever-changing selection of designer clothes online for a set monthly price, Seattle startup Armoire is designed for busy women who want to avoid the time-consuming hassle of shopping.
“Seattle women have embraced the opportunity to share clothing — even sometimes referencing the ability to ‘pay forward’ a powerful blazer or dress — to service the next amazing member.”
“[We’re] thrilled and grateful to customers and investors to have the chance to create jobs for incredible teammates — from stylists, to technologists, to operations specialists who pick and pack hundreds of curated packages every day,” Singh said.
They include: Sheila Gulati of Tola; Dawn Lepore, formally of Drugstore.com; Angela Taylor of Efeste; Kristin Carrico of CDK Global; Berea and Ryan Schaffer of Expedia; Jesse Draper of Halogen VC; Yeganaeh and Nader Naini of Fraizer Investments; Emily and Jermey Ernst of The Boeing Co.; Pam Dickinson of Persephone Ventures; Noreen and Kabir Shahani of Amperity; and more.
Forget the porch. Walmart will deliver groceries right to your fridge starting this fall
In a move to keep pace with Amazon, the nation's largest retailer Walmart will deliver groceries to customers' kitchens in three cities this fall.
More than 1 million shoppers in Kansas City, Mo., Vero Beach, Fl, and Pittsburgh, Pa. will be able to use Walmart's new "InHome'' service, the latest volley in the delivery wars being waged by retailers racing to woo customers with convenience and speed.
"Once we learned how to do pickup well, we knew it would unlock the ability to deliver,'' Doug McMillon, Walmart's president and CEO, said in a statement.
Walmart, the world's largest retailer, has gone tit for tat with e-commerce giant Amazon in the competition to shrink the amount of time it takes to get packages to customers' doors.
D2C Growth Teardown: Tracksmith
A closer look at Tracksmith’s brand strategy and growth opportunities.
But compare them to Outdoor Voices… They have 350k followers on Instagram and I’d be willing to bet that half are customers or intend to buy in the next 6 months.
Brands that rely heavily on visuals to motivate purchasing decisions should take Pinterest verrry seriously… why?
Because Pinterest is full of high earners with disposable income that make purchasing decisions ON THE PLATFORM (80%+).